Applied management research implies interdisciplinary approaches and staying in close contact with practical experiences of management and organizations. Furthermore it compiles applied research, teaching and consulting tools, which describe the complex coherences of management and society scientifically as well as easy to understand for practi-tioners.
The Mannheim Institute of Applied Management Research is focused on management, social systems, communication and application. We have both an economic and a sociological perspective and see management as a social discipline. Management is not only optimizing and making profit but a social function of modern society.
The institute applies practical models with partners of Mannheim University of Applied Sciences from industrial and service companies, public organizations and non-profit organizations.